Planning to open a motorcycle dealership but have no prior experience
I am presented with a very luring opportunity but I don’t know whether it’d be a profitable venture for me or not.
BHPian Chandrahas recently shared this with other enthusiasts.
I had been planning to venture into the Motorcycle Retail business for a long time and fortunately, I am presented with a very luring opportunity. So, I plan to apply for an authorised dealership of a major motorcycle company in the Gurugram district of Haryana, but with no prior experience in this field, I want to do a thorough market analysis for the same and establish proposal metrics, i.e, whether it would be a profitable venture for me.
So, please guide me in the methods/ways that I should use for the analysis and where to get the data from (like regarding motorcycle sales of my district for this particular brand).
Here’s what GTO had to say about the matter:
The best analysis & research you can do is this = get a job in an existing motorcycle dealership. Trust me, even working for 2 years in the same business will be like an “MBA” in the dealership business (if not a PhD). It is an extremely capital-intensive & labour-intensive business, with many challenges in terms of logistics, marketing etc.
Also, read these threads on dealerships:
- Financials (income, expenses & margins) of car dealerships in India
- How much does it cost to set up a car dealership in India?
Don’t open a dealership with zero experience. It’ll be like flying a plane without going to flight school. Again, working in a dealership will give you invaluable experience & knowledge, and probably save you lakhs / crores of rupees.
The brand itself will provide this data to you.
Check out BHPian comments for more insights and information.
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